Moove On 2026: Steer AI at the first trade show for automotive performance
Steer AI exhibited at the first Moove On, the new show for automotive distribution and services, to show AI at work in used-car inspection, pricing and remarketing.
On 23 and 24 June 2026, the CNIT Forest at Paris La Défense hosted the very first Moove On, a new event created by Infopro Digital and Auto Infos with the support of Mobilians. Designed as the meeting place for automotive distribution and services, it was built to bring together more than 3,000 executives and staff, around a hundred exhibitors and 150 speakers around one theme: the lasting performance of sales and service points.
Steer AI took part in this first edition, alongside the companies building tomorrow's automotive distribution.
A show built for an industry in transformation
Moove On starts from a simple observation: automotive distribution and services are changing fast. Electrification, more complex vehicles, digital customer journeys, regulatory pressure and tighter budgets. For the first time, every trade in the sector (dealers, repairers, car centres, leasers, mobility players) met in one place to share experience and prepare for these changes.
The programme focused on two main themes: the switch to electric and its effect on profitability, and artificial intelligence applied in practice to sales, marketing and after-sales. That is exactly where Steer AI contributes.
AI as an operational tool, not an abstract concept
At Steer AI we hold a strong conviction: artificial intelligence is only valuable if it fits into the real day of used-car teams, without making their processes more complex. On our stand, demos showed how AI changes three key steps in a used car's life.
Faster, more reliable inspection
AI speeds up the inspection checkpoints, standardises how a car is documented and reduces the room for human error: a central issue of trust for dealers and buyers alike.
Pricing aligned with the real market
Instead of a fixed price grid, AI keeps estimates current, taking account of changing residual values and sales trends as the market moves.
More targeted, more effective remarketing
Built on reliable inspection data, AI helps route each car to the most relevant resale channel, private or trade, and cuts the time stock takes to sell.
Why this show matters to Steer AI
Moove On stands out for its ambition: to bring the whole automotive industry together, not just one segment. That is a particularly relevant setting for Steer AI, whose Steer Autos platform serves used-car professionals across the whole journey, from the first diagnosis to the resale, including CRM and document management.
Taking part in the launch was also a chance to talk directly with distribution leaders about their real transformation priorities, and to show Steer AI as a company that supports this change in practice rather than just talking about it.
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